vs

Brandboom is the SparkLayer alternative that increases wholesale conversion

Because SparkLayer lives inside Shopify, it can't track what buyers are doing, chat with them in the moment, or show your reps who's ready to buy. Brandboom can — that's why our brands convert at 3X the industry average.

Get Started

SparkLayer adds B2B features, but it won’t help you sell more products.

No line sheets and brand presentations.

You can't create visual presentations to share with buyers.

No trade shows tools and offline orders

There’s no trade show tools, no offline ordering, no barcode scanning.

Buyers can't find you. Full stop.

There's no directory, no discovery, and no way for wholesale buyers to find your brand organically.

Head-to-head comparison

Product Comparison

4.1

4.9

B2B pricing and customer groups
Basic wholesale pricing structure
Advanced B2B pricing and customer segmentation
Shopify integration
Built entirely around Shopify
Native Shopify integration with flexible standalone use
Payments from Shopify
Uses Shopify’s payment infrastructure
Manage payments directly within the platform
Shipping with Shopify
Dependent on Shopify shipping workflows
Integrated shipping management experience
Visual line sheet builder
No dedicated visual line sheet tools
Create visual line sheets and catalogs easily
Custom presentations
Limited presentation capabilities
Build branded buyer presentations
Buyer marketplace
No built-in buyer network
Access 200,000+ wholesale buyers
Order limits
Limited based on Shopify infrastructure
Unlimited orders across paid plans
iOS app
No dedicated mobile app experience
Full iOS application support
Buyer activity tracking
Minimal buyer engagement visibility
Track buyer views, interest, and interactions
Works standalone
Requires Shopify to operate
Can operate independently without Shopify

Brandboom delivers 3X order conversion compared to the industry average

Built for sales

Create your own approval workflows, manage your sales reps, and offer flexible payment terms. All informed by wholesale analytics.

Move more wholesale products

Brandboom includes trade show tools, buyer engagement tracking, and mobile apps to take orders offline.

Show off your products

Make your products look great with our line sheet builder, custom lookbooks, presentations, and shareable Brandboom Link.

Powering 5,000+ International Brands

Choose Brandboom — the wholesale platform that does more

BUYER ENGAGEMENT ANALYTICS

Know your customers

See exactly who's looking at your line sheets and what products they’re interested in.

  • Open tracking
  • Product-level insights
  • Exportable history
TEAM MANAGEMENT

Secure your data

Customize permissions for every user and keep your wholesale operations organized as you scale.

  • Role-based access
  • Territory assignment
  • Flexible permissions

Shopify, out of the box

Sync your Shopify store with Brandboom in real time. Keep using Shopify for D2C while running wholesale through Brandboom.

Capture orders on the road

Full-featured iOS app for trade shows, showroom visits, and field sales. Work anywhere, Offline ordering, Barcode scanning

SHOWROOM & REP MANAGEMENT

Work with reps & showrooms

Invite users or reps with varied permissions, track sales, calculate commissions, and manage access levels.

  • External showrooms can keep their customers private
  • Control which products are visible by region or showroom
  • Track commissions and reports for reps and showrooms

Everything SparkLayer offers for B2B, Brandboom does better

Custom pricing, price lists, Shopify integration. You're not trading anything away. You're adding everything that Shopify Plus is missing for wholesale.

Free Migration

White-glove support and personal onboarding when switching to Brandboom.

Shopify Integration

Brandboom connects with Shopify’s inventory automation so you can manage your wholesale and retail operations in sync.

ERP Integration

Upload products and inventory directly from your ERP.

Get Started
Contact Sales
Speak to a beautiful human

Frequently Asked Questions

How does Brandboom's marketplace compare to SparkLayer for finding wholesale customers?

SparkLayer doesn't have a marketplace or any buyer discovery features. You have to drive all your own wholesale traffic through sales reps, trade shows, and direct outreach. Brandboom connects you to a marketplace of 200,000+ active wholesale buyers.

Does Brandboom integrate with Shopify like SparkLayer?

Yes. Brandboom offers native Shopify integration with real-time inventory sync, automatic product imports, and order management. The difference is that Brandboom can also work standalone. You're not locked into running everything through Shopify if that doesn't fit your business.

Can I use Brandboom at trade shows, or is it web-only?

Yes, Brandboom offers multiple features you can use at trade shows. Brandboom has full-featured iOS and Android apps built specifically for trade shows and field sales. You get barcode scanning, offline ordering (for when convention Wi-Fi fails), and a streamlined interface for writing orders on the floor. SparkLayer is web-only with no mobile apps or offline capability.

What's the difference between SparkLayer and Brandboom for B2B wholesale?

The main difference is that SparkLayer only adds B2B checkout functionality to your existing e-commerce store, while Brandboom is a complete wholesale platform. Beyond B2B ordering, Brandboom includes line sheet and presentation builders, a buyer marketplace, mobile apps for trade shows, and buyer engagement analytics. SparkLayer handles transactions; Brandboom helps you grow your wholesale business.

How does Brandboom pricing compare to SparkLayer pricing?

Brandboom's Basic Plan starts at $50/month, whereas SparkLayer starts at $49/month. But SparkLayer also caps you at 50 orders on Starter and 100 on Growth, while Brandboom includes unlimited orders on all paid plans.

3X your wholesale conversions

SparkLayer processes orders. Brandboom helps you win them. Get line sheets, mobile apps, buyer engagement tracking, showroom management, and unlimited orders, all in one platform.

Get Started