Brandboom is the NuORDER alternative to grow your sales, not slow you down
NuORDER charges enterprise prices and keeps you waiting on integrations, uploads, and support. Brandboom lets you track buyer activity so you can increase conversions, monitor rep commissions across showrooms and brands, and actively helps you find and contact qualified buyers.
“I tried NuOrder and wanted to throw my computer away and start a new path in life.”
NuORDER is charging you enterprise prices for legacy software.
Your bill grows every time you renew
Integrations take months, not days
New features isn't a priority
Support isn't a priority
Using NuORDER because of Nordstrom?
Many brands think they need to be on NuORDER because Nordstrom, Bloomingdale's, or Saks Fifth Avenue appears to prefer it. It feels like a mandate - but it isn't required.
NuORDER stops at file sharing. It hands off your product data and media assets, leaving your sales reps to manually write the orders and process transactions through entirely separate systems.
Brandboom handles the entire lifecycle
Whether you migrate your operations in phases or all at once, the outcome is the same. Brands quickly discover that retail buyers have no loyalty to legacy platforms like NuORDER—they simply want an order process that is fast, transparent, and easy to approve.
Head-to-head comparison
Feature
Brandboom helps your reps
maximize conversions
Find customers while you sleep
Brandboom actively identifies qualified buyers in our network of 200,000+ retailers and reaches out on your behalf.
Integrate in days, not months
Import your products in minutes and sync inventory automatically. No waiting weeks for uploads or months for integrations to go live.
Starting at $100 a month ($1,200 / year)
No multi-year contracts, no per-brand licensing, no hidden fees. Just a straightforward plan that grows with your business.
Powering 5,000+ International Brands
Here's what a wholesale platform should actually do for you
Curated Marketplaces
Curated Marketplaces
Get discovered by the right buyers
NuORDER's marketplace lists your products alongside thousands of others. Brandboom's curated marketplaces are built around specific categories, so the buyers browsing are already looking for what you sell.
- Separate marketplaces for men's, women's, lifestyle, and kids
- Get discovered without paying for ads or promotions
- Buyers shop by category, so you're not competing with irrelevant brands
Business Intelligence & Analytics
Business Intelligence & Analytics
See who’s checking out your products
Brandboom is the only platform that shows you who's checking your products before they order. Get full visibility of which buyers are browsing your stock before they even place an order, so you can follow up at the right moment.
- Track clicks, views, and cart adds by buyer
- Identify warm leads before they reach out
- Reduce abandoned orders with smarter follow-ups
Shopify Integration
Shopify Integration
10 minute Shopify integration
NuORDER's own documentation puts their Shopify integration at 12-16 weeks. Brandboom connects with a few clicks. No engineers and no waiting necessary.
- Import your product catalog in under 10 minutes
- Inventory syncs automatically as stock changes
- Orders flow straight back to Shopify
Rep & Showroom Management
Rep & Showroom Management
Your entire sales network, without the extra bill
NuORDER charges per seat, per brand. With Brandboom, external reps with an existing account join your team for free.
- Work with external reps and showrooms across multiple brands from one account
- External reps with existing Brandboom accounts join free
- Multi-brand showroom support built in as standard
ERP Integration
ERP Integration
Integrate with your ERP in days, not months
NuORDER's integrations are a major reason brands feel stuck. Brandboom's no-code ERP integration removes that entirely, so you can connect your entire tech stack in days, with no developer required.
- Sync products, inventory, and orders directly from your ERP
- Works alongside Shopify or as a standalone setup
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Commission Tracking
Commission Tracking
Know who earned what, on every order
Brandboom is the only wholesale platform with built-in commission tracking. Tracks and reconciles commissions across every rep and showroom automatically.
- Per-invoice commission tracking across all reps and showrooms
- Return clawbacks accounted for automatically
- Works across multiple brands and showrooms from one account
Everything NuOrder offers,
Brandboom does better
Virtual showrooms, order management, ERP integrations, payments, and a marketplace — all included. You're not trading anything away. You're adding everything NuORDER can't match.
White-Glove Migration
Work side-by-side with a dedicated specialist to structure your catalog mapping, customer data, and account setup. We guide your team through every step to ensure a smooth transition with zero disruption to your active buyers.
Shopify Integration
Brandboom connects with Shopify’s inventory automation so you can manage your wholesale and retail operations in sync.
ERP Integration
Upload products and inventory directly from your ERP.
Easily switch from NuORDER
Already locked into a NuORDER contract?
Use Brandboom for free until it's up, and we’ll help you switch in the meantime.
Frequently Asked
Questions
How much does Brandboom cost compared to NuORDER?
Brandboom's comparable plans start at $100/month. You don’t need to jump on a sales call. There are no hidden fees and you can cancel at any point (no multi-year contracts). NuORDER starts at $600/month and requires a sales call to get a full picture of what you'll pay.
What is the difference between NuORDER and Brandboom?
Both platforms offer virtual showrooms, order management, and marketplace discovery. The difference is that Brandboom sets up in minutes rather than months, and includes features NuORDER simply doesn't have. This includes features like native buyer engagement analytics, commission tracking, and no-code ERP integration. If you're coming from NuORDER, we offer free white-glove migration with personal onboarding as well as free access to Brandboom until your NuORDER contract is up.
How long does Shopify integration take with Brandboom compared to NuORDER?
Brandboom connects to Shopify in minutes with no engineers or project plan required. Your entire product catalogue imports in under 10 minutes and inventory syncs automatically from there. Whereas NuORDER's Shopify integration takes 12-16 weeks to get set up.
Can my sales reps and showrooms use Brandboom without paying for extra seats?
Yes. External reps and showrooms who already have a Brandboom account can work with your brand at no extra cost. NuORDER charges per seat and per brand, so if you have 5 staff working across 3 brands, you're paying for 15 licenses.